RBST GEAR CO was born from a relentless drive to create gear that stands the test of time, grit, and intense training. Inspired by the unbreakable spirit of the honey badger, we embody resilience, determination, and the unyielding will to push past any boundary. Whether you’re lifting heavy, tackling a WOD, or facing challenges in the great outdoors, RBST GEAR CO is built for those who refuse to back down.

From our high-quality pullup grips to our tactical backpacks, everything we create is crafted with purpose and tested to endure the most demanding conditions. Our products, like our brand, are more than just equipment—they’re a testament to the “Never Say Die” mentality, carrying slogans that speak to the warrior in all of us.

RBST GEAR CO is more than a brand; it’s a community united by grit and a refusal to quit. We’re proudly made for the relentless, the resilient, and those who dare to go further. Join us as we expand across North America, now available in the United States and Canada, with products that push you to be Better Every Day.